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American media platform SOMM TV prepares documentary film on Georgian wine

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A film crew from SOMM TV has visited Georgia, with the trip organised and financially supported by the National Wine Agency.

During their visit, representatives of SOMM TV attended celebratory events marking National Wine Day on May 8 of this year. They also visited Georgian wineries in Kakheti and Kartli, where they were introduced to the centuries-old traditions of Georgian winemaking and to its contemporary wine culture.

The one-hour documentary will be broadcast on SOMM TV, as well as on the platform’s YouTube channel and social media pages, this coming summer.

According to the National Wine Agency, featuring Georgia as one of the world’s oldest winemaking nations on SOMM TV’s highly-rated programmes is expected to play a significant role in elevating the profile of Georgian wine and increasing its sales in the strategically important American market.

SOMM TV is an international digital media platform devoted entirely to wine, gastronomy, travel and lifestyle. The platform was founded by American sommeliers and representatives of the wine industry, and is renowned for its high-quality documentaries, series and educational content about the world of wine. Among its most celebrated projects is the SOMM documentary series, which has garnered widespread acclaim from professional sommeliers and wine enthusiasts alike.

The National Wine Agency has long-standing partnerships with global media outlets such as CNN, CBS, Netflix, and others to promote Georgian wine, enhance its international profile, and support the growth of wine tourism.

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image American media platform SOMM TV prepares documentary film on Georgian wine

29.05.2026.21:33

A film crew from SOMM TV has visited Georgia, with the trip organised and financially supported by the National Wine Agency.

During their visit, representatives of SOMM TV attended celebratory events marking National Wine Day on May 8 of this year. They also visited Georgian wineries in Kakheti and Kartli, where they were introduced to the centuries-old traditions of Georgian winemaking and to its contemporary wine culture.

The one-hour documentary will be broadcast on SOMM TV, as well as on the platform’s YouTube channel and social media pages, this coming summer.

According to the National Wine Agency, featuring Georgia as one of the world’s oldest winemaking nations on SOMM TV’s highly-rated programmes is expected to play a significant role in elevating the profile of Georgian wine and increasing its sales in the strategically important American market.

SOMM TV is an international digital media platform devoted entirely to wine, gastronomy, travel and lifestyle. The platform was founded by American sommeliers and representatives of the wine industry, and is renowned for its high-quality documentaries, series and educational content about the world of wine. Among its most celebrated projects is the SOMM documentary series, which has garnered widespread acclaim from professional sommeliers and wine enthusiasts alike.

The National Wine Agency has long-standing partnerships with global media outlets such as CNN, CBS, Netflix, and others to promote Georgian wine, enhance its international profile, and support the growth of wine tourism.

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