ITB China 2026 tourism exhibition opens with Georgian stand
One of Asia’s largest tourism exhibitions has opened in Shanghai at the Georgian national stand. Georgia is participating in ITB China as a partner country.
Deputy Minister of Economy and Sustainable Development Irakli Nadareisvhili, Deputy Minister of Culture Giorgi Mirtskhulavа, and the Head of the National Tourism Administration Maia Omiadze attended the official opening ceremony.
Georgia has been allocated 400 square metres of exhibition space at ITB China. Within a dedicated business pavilion, approximately 30 Georgian companies have the chance to host meetings and establish valuable commercial connections with potential partners. Throughout the exhibition, presentations showcasing Georgia’s tourism potential are being held. Over the course of three days, visitors to ITB China will have the chance to immerse themselves in Georgian culture, folklore, cuisine, and wine.
With the support of the Georgian Ministry of Culture, the ensemble Rustavi will present a special cultural programme within the pavilion. Visitors to the exhibition can explore examples of Georgian traditional crafts and access detailed information about Georgia’s unique museum collections and heritage foundations. Master classes are planned in both traditional craftsmanship and Georgian calligraphy. Georgian chefs will also stage a culinary show for guests, alongside a Georgian wine tasting.
Georgia’s participation as a partner country is poised to significantly enhance its profile and attract new tourist flows from China. Throughout the exhibition, specially produced video materials on Georgia as a tourist destination will receive extensive coverage across Chinese media and leading digital channels.
Other News
EBRD invests €20 million in Eesti Energia’s inaugural green bond
27.05.2026.16:26
The European Bank for Reconstruction and Development (EBRD) is investing €20 million in the first green bond issued by Eesti Energia, the Estonian state-owned energy group.
The Bank’s investment will represent 6.7 per cent of a planned bond issuance of €300 million. The bond will be listed on the Luxembourg Stock Exchange’s Euro MTF market.
The proceeds of the bond will support the company’s long-term energy transition strategy and investments in energy security infrastructure. They will be allocated to eligible green projects, including renewable energy generation, electricity distribution networks that enable the integration of renewables, battery energy storage systems and electric vehicle charging infrastructure. These investments will be implemented across Eesti Energia’s core markets in Estonia, Latvia, Lithuania and Poland.
The investment comes at a time when the energy security of the Baltic region is of increasing importance, following the Baltic electricity system’s synchronisation with the continental European network. The region’s energy transition requires stronger infrastructure, increased flexibility and continued investment in renewable capacity.
In addition to supporting the mobilisation of capital, the EBRD’s participation will help to introduce improved governance and operational practices, including enhanced cybersecurity standards, sustainable procurement and measures to promote equality in the energy sector.
Grzegorz Zielinski, the EBRD’s Head of Energy Europe, said: “At a time of significant energy and capital market vulnerabilities, this investment will help to strengthen energy security while accelerating the shift to low-carbon solutions. Eesti Energia’s green bond provides a strong platform to scale up investments in renewable energy, distribution networks and energy storage.”
Eesti Energia is one of the largest energy groups in the Baltic region, with operations across Estonia, Latvia, Lithuania and Poland. The company plays a central role in the region’s electricity system and is undergoing a transition towards a more integrated energy platform, combining renewable generation, storage and system services.
The EBRD is a leading institutional investor in Estonia and the wider Baltic region. To date, the Bank has invested around €1.35 billion in Estonia across 133 projects.